On Saturday June 8, Save-On-Foods hosted a food event in support of salmon conservation, restoration and enhancement.
The event showcased local ingredients, and Campbell River culinary experts were onsite to prepare dishes for the Cookout Challenge.
Island Fisherman Magazine publisher and Pacific Salmon Foundation volunteer, Larry E. Stefanyk, was in attendance preparing delicious samples of sockeye salmon sausage sliders.
Other participants included chefs from Boston Pizza and Misty Fin’s Restaurant, an energetic Save-On-Foods team, and Rikki Tyler from 99.7 The River.
More than $650 was raised at the event, and the Pacific Salmon Foundation will direct these funds towards salmon projects in the local region.
“Community partnerships and local events not only provide fundraising opportunities, but also raise awareness about the Foundation’s programs and activities in the local region,” said Dr. Brian Riddell, President & CEO of the Pacific Salmon Foundation.
Brenda McIntyre, Director of Major of Events for the foundation, attended the Save-On-Foods Cookout Challenge to answer any questions about foundation programing and local projects.
Enthusiastic shoppers were interested in learning about recent funding initiatives.
For example, Pacific Salmon Foundation just granted $13,000 to the Discovery Passage SeaLife Society for the installation of a salmonid display in their cylindrical aquarium tank.
The Cookout Challenge also promoted the partnership between Save-On-Foods Campbell River and Pacific Salmon Foundation.
A donation matching program was launched earlier this year to support salmon projects in the local region. The partnership is based on the More Rewards program, which enables shoppers to accumulate points with each purchase.
Customers may visit the Campbell River Save-On-Foods store any time to donate 1000 More Rewards points to generate $1 for the Foundation.
Store manager Dave Madiuk has committed to matching each donation.
Since 1989 the Pacific Salmon Foundation has invested $37.5 million in more than 2,000 Pacific salmon conservation, restoration and enhancement projects across British Columbia.