Steve Marshall during his cowboy days on the rodeo circuit.

Not his first rodeo

New corrall now on north side of the big river at 2300 Island Highway

Sponsored by Steve Marshall Ford | Impress Branded Content

No one involved with Steve Marshall Ford doubted it was time to move from the old location. But as much as the state-of-the-art location at 2300 Island Highway is fantastic, Marshall admits it was a bittersweet move.

“I walked up those stairs in the old building for 40 years. I‘ll admit I had a bit of a tear in my eye when I went up for the last time,” said Marshall.

For Marshall, the move highlighted one of life’s fundamental truths.

“It’s important to remember those things that work and make sure they don’t get left behind. For example, they bought me a great new chair for my new office, but I realized my old leather chair had always served me well. I liked it, and it did the job – so I went and got it and brought it to my new office.”

Marshall’s partner and general manager Karl Ebdrup explained how he and Steve have also brought along something far more important to the new location, namely the values Marshall has held during his 52 years in business – caring for people first.

They’re values that have, this year, earned the dealership the New Car Dealership Association of BC’s Community Driver Award. That’s an honour awarded annually to one dealer across Vancouver Island who has shown tremendous community excellence, involvement and achievement.

“The award recognizes our dealership giving to a whole host of charities,” said Ebdrup. “Steve believes passionately in giving back to the community…it’s one of our core values.”

It’s not the first time the dealership has been honoured.

“We’ve won the Ford Customer satisfaction awards 27 times in the past 50 years, and we’ve done it by following Steve’s example of always putting people first,” said Ebdrup. “In 2016 we won Ford’s Diamond President’s award.”

“Steve believes it’s important to make people happy; he always has. “Our new location, the inventory we can offer and the great service we can provide…it’s all a part of that. Having Steve on site chatting with the customers…well that’s a part of it, too.”

 

Just Posted

A nurse gets a swab ready to perform a test on a patient at a drive-in COVID-19 clinic in Montreal, on Wednesday, October 21, 2020. THE CANADIAN PRESS/Paul Chiasson
Island’s daily COVID-19 case count drops below 10 for just the second time in 2021

Province reports 8 new COVID-19 cases on Vancouver Island Wednesday

Photo by Marc Kitteringham, Campbell River Mirror
Campbell River dock fire spread slowed thanks to security guard

Creosote docks pose challenges for fire fighters

Scenes like this one in the dugout are all too frequent for parents and kids arriving to play baseball at Nunns Creek Park these days, spurring a request to the city to let them move to the Sportsplex in Willow Point. Photo from CRMB presentation to City of Campbell River
Safety concerns run Campbell River Minor Baseball out of Nunns Creek Park

Parents say ‘needle and feces sweeps’ have become part of everyday life for the baseball community

The cover of the newly redesigned Beaver Lodge Forest Lands activity guide. Photo courtesy Greenways Land Trust
Greenways redesigns Beaver Lodge activity guide

Guide has helped teach students for over a decade

Undersea cables are towed out into position. Photo Baylink Networks.
SRD looks at last-mile agreements for Connected Coast project

District to borrow up to $12 million — pending electoral approval

Marc Kielburger, screen left, and Craig Kielburger, screen right, appear as witnesses via video conference during a House of Commons finance committee in the Wellington Building in Ottawa on Tuesday, July 28, 2020. The committee is looking into Government Spending, WE Charity and the Canada Student Service Grant. THE CANADIAN PRESS/Sean Kilpatrick
BREAKING: Trudeau didn’t violate conflict rules over WE Charity, watchdog says

Federal ethics commissioner Mario Dion found that former finance minister Bill Morneau did violate the rules

Commissioner Austin Cullen listens to introductions before opening statements at the Cullen Commission of Inquiry into Money Laundering in British Columbia in Vancouver. THE CANADIAN PRESS/Darryl Dyck
B.C. money laundering inquiry could have lessons for other provinces: lawyer

4 reports concluded the flow of hundreds of millions of dollars in illegal cash linked to organized crime and the drug trade impacted the province’s real estate, luxury vehicle and gaming sectors

Pixabay
Island Health: two doctors, new clinic space to avert Port McNeill health crisis

Island Health has leased space to use as an immediate clinic location to avert health crisis

Police investigate a fatal 2011 shooting in a strip mall across from Central City Shopping Centre, which was deemed a gang hit. The Mayor’s Gang Task Force zeroed in on ways to reduce gang involvement and activity. (File photo)
COVID-19 could be a cause in public nature of B.C. gang violence: expert

Martin Bouchard says the pandemic has changed people’s routines and they aren’t getting out of their homes often, which could play a role in the brazen nature of shootings

A poignant Pandemic Postcard Project submission has led Lesley Wright and Graham Hughes of Literacy Alberni on a new path toward anti-racism education. (SUSAN QUINN/ Alberni Valley News)
‘I am not a virus’: How one postcard sparked a Vancouver Island pushback against racism

Literacy Alberni receives $50K in funding to create web-driven system for reporting racism

Tinder, an online dating application that allows users to anonymously swipe to like or dislike other’s profiles. (Black Press Media files)
B.C. man granted paternity test to see if Tinder match-up led to a ‘beautiful baby’

The plaintiff is seeking contact with the married woman’s infant who he believes is his child

Nurse Tami Arnold prepares to administer a COVID-19 vaccine. (Kareem Elgazzar/AP)
B.C. adults 30+ now eligible to get vaccinated against COVID-19

Health officials made the announcement Wednesday afternoon

Ancient Forest Alliance campaigner Andrea Inness walks beside an enormous western red cedar stump in a BCTS-issued cutblock in the Nahmint Valley. (PHOTO COURTESY TJ WATT)
Watchdog: logging practices put Vancouver Island old growth, biodiversity at risk

Forest Practices Board has issues with BC Timber Sales practices in Nahmint Valley near Port Alberni

Erik Christian Oun, who worked for the Coquitlam school district, has had his teaching licence suspended for half a year. (Pixabay)
B.C. teacher suspended after calling students ‘cutie’ and ‘sweetheart’ in online messages

Erik Oun’s licence has been suspended for half a year, a decision made by the B.C. Commissioner for Teacher Regulation

Most Read