Drop off clean, gently used bras at locations around the city this August, to support the women using the Campbell river and North Island Transition Society Resources.
Judi Butler is spearheading the project. She recently moved to Campbell River from Brantford, Ont. where BRAugust is an annual giving drive and last year brought in more than 5,000 bras.
Butler said people often forget about the little things like bras when they are donating clothing, and this giving campaign tries to make up for that.
Clean, gently used bras can be dropped off at Fog Dukkers, Hermosa, Mod Lux, the Centre for Spiritual Living as well as the Ann Elmore Transition House.
Butler’s goal is to collect 500 bras during the month of August, but it is more of a feel good campaign than anything else. She hopes to make it a yearly campaign.
“Who doesn’t always feel good when they have a sexy piece of lingerie,” she said with a laugh.